Make the Most of Masterminding


If you’ve been in business for any length of time, you’ve probably been a member of a mastermind group (although you might not have called it that). If you’re new to self-employment, start or find a mastermind group... fast!

I’ve written about mastermind groups before as a way to get your own ‘board of directors’. They can take many forms. I’ve been fortunate to have been a member of several during my years as a small business owner. I’ve started and ended groups, joined and left groups.

Some groups have been short term with a specific purpose. A few years ago I studied an internet marketing course with a small group over a 6 month period. It was fun and educational to learn together.

Some groups have been more long-term and general purpose. I currently meet with two other women business owners monthly to discuss ideas, learn from and motivate each other.

Whether short term or long term, specific or general, big or small, I’ve learned a few things from my experiences. The members must be:
  • committed
  • trustworthy
  • likeable
  • varied in their skills and character
  • willing to share and learn

Remember that participating in a mastermind is an investment of time and effort. Make sure you're getting greater value in return.

Originally published in Work Better, Not Harder on October 24, 2012

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