Work Better, Not Harder

I have to admit, I’ve been guilty of using social media to stay connected. Oh yes, I know there’s a whole relationship-building aspect that I’m missing out on big time. The value of social media tools really struck me this weekend as I checked in on my website stats. On Thursday evening I had updated the events listing on my website. Instead of simply posting this on my LinkedIn profile as usual, I decided to post it to a few of the LinkedIn Groups of which I’m a member. Look what happened to my website page views: So a few people visited my website -- what does that really mean? Well, here’s what else happened: 4 complete strangers subscribed to my newsletter A few thank-you’s were posted in the groups 3 complete strangers emailed thanking me and complimenting me on my website 5 new LinkedIn connections Increased views of my LinkedIn profile 3 new Twitter followers And I’m betting there will be at least one nice chat over coffee yet to follow. While I’m far fro

www.colorschemedesigner.com I use this tool all the time when developing colour schemes for clients' newsletters. You can play around to find a scheme you like. Or you can enter an HTML# and it'll give you the matches.   Click to Tweet this Article

http://www.wordle.net/ A toy for generating “word clouds” from text that you provide. Good for homemade graphics for your blog, website or newsletter. I created this one based on the words on my website home page:   Click to Tweet this Article