How to Flip Off 250,000 People

"No longer are we padding our metrics with vain, inflated subscribers who ultimately harm our deliverability and email performance. Instead, we're keeping our email list smaller, but way healthier and more effective."

Apparently their metrics are more important than goodwill, mistake or not.

Click to Tweet this Article

Comments

Popular posts from this blog

The Best Reading of 2013

How To Give and Get Great Referrals

Using Pinterest To Create Brand Moodboards: Part I

Adding Audio to your Content - Part 1

List Building Questions Answered

Commit to Consistency

A Season of Shedding

How to Make Smart Marketing Decisions

What I Learned from Susan Sweeney

Your Brand is more than Your Logo